Introduction to CRM concepts and Cloud computing, Salesforce.com Overview and Fundamentals, Understanding Salesforce Platform, Understanding Salesforce Terminologies and Introducing the force.com platform, Multitenancy and Cloud, Understanding Salesforce Metadata and API, Understanding Salesforce Architecture, Describe the capabilities of the core CRM objects in the Salesforce schema, Given a scenario, identify the boundaries of declarative customization and the use cases for programmatic customization, Identify common scenarios for extending an org using the AppExchange, Declarative vs. Programmatic Changes and Customizations.